How I Help

I managed email marketing for childrenswear brand Lily + Sid, creating engaging campaigns and automated flows that showcased new collections and strengthened customer retention. My work focused on playful, parent-friendly messaging and clear product storytelling.

I developed and executed the email marketing strategy for Lily + Sid, including campaign planning, design direction, and automation. By optimizing segmentation, refresh­ing templates, and introducing new customer journeys, I increased engagement and supported consistent online revenue growth.

https://lillyandsid.com.com/